Hi and welcome to the update of my Affiliate marketing diary, The YouTube video of the latest edition appears is below or if you prefer to read the text version just scroll down. As I always mention, I recommend watching my videos at x1.5 I sound better at that speed and it also saves you time
Transcript
Hi Steve here with my regular weekly update into my exploits in the Affiliates and online marketing world. It’s New Year’s day today, so Happy New Year from down here in The Gambia. It’s been a slow week on the online side of things. I’ve been busy with our restaurant down here in The Gambia. Although we’re not particularly involved in the day-to-day running of it, we need to be there as the owners sometimes.
We were there this morning. Last night, New Year’s Eve, we closed at 5:30 this morning. Late to bed last night, so yeah. Anyway, just a quick roundup of the figures and results I’m having at the moment from the affiliate side of the business. I started in earnest in July of this year, so that’s 6 months worth. First, I had a target of a thousand subscribers by email list by the end of the year. Pleased to say just before Christmas, I hit that, and it’s at about 1,050 at the moment. Most of these are coming from my eBay leads advert on Facebook.
I’ve got a very well-performing Facebook advert running at the moment. Last week, it broke its former record of the total number of new leads in a day at 16. With a £5 a day advertising spend, that’s pretty good. That’s going to be just over $6. The last seven days, it’s got 78 leads, so that’s an average of just over 11 a day at £5 a day. That’s around about 50-51 pence a lead, so somewhere between 60 and 70 cents a lead. More than happy with the way that is performing.
The trend is getting better and better. Obviously, there may come a time when it needs some sort of revamping, but at the moment, it’s fine. My systems are up and running for posting videos and also posting organic content onto all of the social media places. I’m posting a lot of content. It’s not perfect and polished yet, but as my motto is: get it going, then get it good. The most important thing is to take action and then polish things up as you go. That’s the way I’ve always worked, so I can’t see that changing much.
This YouTube channel, I have now got, at the end of December, 10 subscribers. End of November, I think we had four, so building nice and steadily. Happy with that at the moment, building steadily. A nice foundation to move forward into 2024. One thing I need to polish up, I believe, is my email marketing. During this month, January, I’ll be doing a crash course in email marketing strategies. We’re already a couple of days into it and already started learning some handy stuff.
Business is always about continuous learning, continuous improvement. Any business at all, you’ve got to keep up with new trends, particularly in this day and age when technology is coming in all the time. Amazing time really, technologically. It’s an amazing time to be alive. Feel privileged to be here and part of all these changes that are going on.
So, not a lot happened this week. Next week, I’ve got a busy week planned out. That’s about it. Football tonight, soccer depending on where you are. I hope that Liverpool can beat Newcastle and round off my weekend on a high. Thanks for watching and see you next week. Bye.
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